A House of Brands & Creative Agency
Brands That Do Something
Brands designed to serve people, shape culture, and move the world forward.
From client partnerships to in-house ventures.
A Brand New Thing is a creative agency and a house of brands.
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We help founders clarify their strategy and define their identity from idea to impact.
Services
Brand Strategy
Positioning and Messaging
Identity and Design -
We create and operate our own brands with the same discipline, clarity, and standards we bring to every client.
Our in-house brands include Securely Ever After, IMDOINGIT, and Bidhaven.
Each one exists to solve real problems and serve real needs.
Early Work
The House
Securely Ever After
Securely Ever After helps people build better judgment before pressure hits, combining cybersecurity awareness, behaviour design, and tools that protect what matters online.
Human-first digital safety
IMDOINGIT
IMDOINGIT helps people move from idea to action through mentorship, practical resources, and real-world accountability that truly drives growth.
A mentoring platform for youth
A curated marketplace for entrepreneurs.Bidhaven
Bidhaven connects entrepreneurs with vetted service providers across strategy, launch, and growth — making it easier to find the right partners, faster, with confidence and clarity.
